Cheerfulway at Expo Abreu 2015
Took place on 7 and 8 November at the Nations Park, in Lisbon, the 2nd edition of Expo Abreu, Winter Travel Market, in which the Cheerfulway Hotels & Resorts was present.
This event aims to boost direct sales to the public and boosting off-season sales, for which it gave particular emphasis to the unity of Cheerfulway in Madeira, Cheerfulway Bravamar Hotel.
This event has a great advertising campaign by means of radio, press, web and outdoor, and was attended by about 500 Abreu of staff members.
Did you Know that...wines
As a designated winegrowing region, Algarve’s wines and liqueurs lend themselves well to its traditional gastronomy. Its traditional grape varieties and the warm sun of a typically Mediterranean climate produce fruity wines of low acidity and high quality.
The importance of wine to the region goes back to the time of the Moors, an era when this ‘fruit of the vine’ was exported widely. Today, wines of great quality continue to be produced, benefiting from a location sheltered from the cold winds of the north by the mountains of Monchique and open to the full and uninterrupted gaze of the sun.
The winegrowing region of the Algarve is now divided into the sub-regions of Lagos, Portimão, Lagoa, Albufeira and Tavira. There are a great variety of wines, but as a companion to delicious Algarvian meals, the Vida Nova of Albufeira made by the famous singer Cliff Richard, the Balsa from Tavira, the Alvor Vinho Regional Algarve or the Tapada da Torre of Portimão are recommended
